Clothes as unique as you are.
An online boutique for pieces you won't find in the usual stores — with personal styling advice from someone who wears them first.
Your trusted eye for something different
JJ Fashion is a new online boutique for people aged 30–50 who love shopping online but are tired of seeing the same racks everywhere. Multiple clothing sources are lined up to bring you pieces with real personality — not what you'd normally find in retail stores.
"I always try on the clothes myself, then style them the way I like — so I know the quality is good, and my clients can see me as their trusted adviser."
— JJ, founder
Two ways to find your style
The online boutique
Unique clothing curated from multiple sources, each piece tried on and quality-checked by JJ before it's offered to you. Register your interest to hear first when the store opens.
Personal styling advice
One-on-one fashion advice tailored to your shape, taste and lifestyle — from someone who styles every piece herself. Bookings are open now by email.
Simple, honest pricing
- Personal styling advice (per session)[PRICE HERE]
- Boutique pieces — typical range[PRICE RANGE HERE]
- Styling advice with $500+ spend (once store opens)Free
A peek at what's coming
Questions, answered
When does the store open?
A launch date hasn't been locked in yet. Register your interest by email and you'll be among the first to know.
What will you sell?
Unique clothing pieces you wouldn't normally find in retail stores, sourced from multiple suppliers and personally tried on and quality-checked by JJ.
Can I book styling advice before the store opens?
Yes — styling advice is available now. Email wongjiajia@yahoo.co.uk to book.
Is styling advice really free?
It's a paid service on its own — but once the store opens, it's free with any purchase of $500 or more.
Be first through the door
Book a styling session, or register your interest so you hear the moment JJ Fashion opens.
Email JJ Fashion